Ten Champagne and Cigar Pairings for
the Holiday Season
by Tom Johansmeyer (RSS feed) — Nov 13th 2009 at 10:02AM
Nothing compares to the perfect pairing of champagne
and a cigar. Too often, cigars wind up with dark
liquors, their natural partners. Rum, port, scotch and
cognac are the norm for an after-dinner smoke -- not
champagne. With the holiday season coming, of course,
the preferred beverage will likely bubble, so finding
the right cigars for the top libation will be crucial.
Fortunately, Vin Lee, CEO of the Beverly Hills Cigar
Club, has agreed to help us out. As you prepare for the
new year, take a look at the cigar and champagne
pairings that he recommends, with both ubiquitous and
rare products on the list. Lee says, "In this day and
age, not everyone can afford a $50 cigar and a $300
bottle of champagne," said Lee. "Complementing a
wonderful glass of champagne with a great cigar for the
holidays is something everyone should be able to enjoy."
Grand Metropolitan and The Bohle Company use
traditional, viral, and social media in their public
relations and marketing campaigns to promote the family
of luxury goods. The Top 10 Champagne/Cigar Pairings
Campaign was offered as a first break piece to Tom
Johansmeyer at Luxist.com, AOLs luxury lifestyle site.
It achieved global response with hundreds of clips from
both traditional and online publications.
